Property technology has historically been a bit of an oxymoron, and in some ways it is not surprising to see the real estate sector lag behind.
As one of the oldest industries, it is easy to see why the sector has been slow to adopt new technologies and how the often fragmented and occasionally parochial elements of the sector have made it hard for innovations from other sectors to make their way into property.
That is starting to change, as the emerging PropTech sector helps property business catch up with its forebears in other industries.
Our view at REalyse is that innovation in the real estate sector has lagged behind by around 20-30 years, most noticeably in the use of big data and analytics, as well as the use of new materials and business models.
The unique characteristics of the real estate sector provide us with some excellent opportunities that cannot be found elsewhere. Where else can the application of interconnected devices, smart monitoring systems and data analysis have a bigger impact than in real estate? In this sector, small changes can have a large impact on quality of life, resource usage, efficiency and investment.
Data insight makes progress possible
And where do we fit into all of this? Well, only solid data insight makes progress in property possible. People need to see the path ahead and the only way to do so is with quality data. As the UK’s only big data analysis company focused solely on residential real estate, we’re looking to help make decisions faster, smarter and cheaper.
We automate property market analysis by bringing together house price, rental market, demographic data and much more, we cut analysis time to a fraction of what it once was. We give users an edge on the market, allowing them to spot house price trends early. Our platform enables property investors and developers to better understand where, when, and how to invest, from determining the perfect unit mix, to deciding when to sell their property or even where and when it is best to enter the PRS market.
We are excited to be working with our partners and investors to deliver this solution. Having already built the leading data analysis system, available to users at a fraction of the cost of the older substitute products, we look to the future development of this sector with excitement.
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