By Simon Creasey2019-07-04T23:00:00
Simon Creasey asks why online retailer Amazon is so determined to build a bricks-and-mortar presence at such a challenging time for the high street
The store sells the sort of ‘grab-and-go’ food and drink items you would expect in addition to everyday staples like bread and milk. However, this store is far from ordinary. It doesn’t have any checkout assistants, for one. Nor indeed does it have any checkouts.
There are no self-service machines either. Instead, there are security barriers operated by a mobile phone app. Shoppers simply walk around the store picking up the items they require and then they leave. No scanning is necessary. Within minutes, the app provides an itemised bill and tells shoppers how much they have spent.
You must be logged in to continue
Register for free to finish this article
Registration includes the following benefits:
To access this article REGISTER NOW
Four articles not enough? SUBSCRIBE for unlimited access to over 100 weekly articles and our comprehensive archive. For as little as £5 per week.