Westfield London shopping centre has chosen Ocean Outdoor for a 10-year £70m outdoor advertising contract

Ocean Outdoor, which beat four competitors in the Westfield tender will run both digital and static advertising platforms around site. The first installation will see three screens sitting at Holland Park roundabout

Ocean Outdoor CEO, Damian Cox said: 'We have sourced the world’s best technology (all sites are LED) and utilised the skills of some of the most renowned architects to develop advertising platforms that truly stand out in an already cluttered outdoor market. The Holland Park Screens are just the start of a significant structural roll out in late 2008 / 2009.'

Westfield London opens on 30 October.