Fashion label Pineapple is set to open its first designer outlet at Land Securities’ Galleria shopping centre in Hatfield.

Pineapple will take an 809 sq ft unit on a 15-year lease. The store is scheduled to open this month.

The letting comes after Land Securities announced a five-year upgrade programme at the Galleria.

Debbie Moore, founder and chairman of Pineapple said: ‘Land Securities’ makeover of the scheme presents us with an opportunity to expand the Pineapple brand within a scheme which boasts the largest catchment area of any UK outlet centre.’

Pineapple operates in 12 clothing outlets throughout the UK, which include Mnachester’s Trafford Centre, Lakeside in Thurrock and the original dance studio shop in Covent Garden.

Brian Oakwell & Co, twentyretail and Head Retail are joint letting agents for the retail.