Plans unveiled for Europe's tallest observation wheel in Newcastle

The Whey Aye will complement the Tyneside landscape (original photography by Graeme Peacock)

Developers the World Wheel Company have outlined plans to build Europe’s tallest observation wheel on Newcastle Quayside as part of a £100m project.

Standing 140 metres high, the observation wheel, which has been dubbed ‘The Whey Aye’, will be five metres taller than the London Eye. The wheel will also have include the world’s largest LED digital screen at more than 107,000 sq ft.

The proposed wheel is planned to be built at the east end of the Quayside on the location of the former Spillers’ Flour Mill, which was demolished in 2011 and has be vacant since. Alongside the giant wheel, the scheme will also feature bars, restaurants, a family entertainment centre, multi-purpose sports complex, ‘virtual golf’ club and a near 100,000 sq ft vitual reality and technology-led attraction called the Giants of the North Experience.

This content is only available to registered users

You must be logged in to continue

Gated access promo

Would you like to read more?

Register for free to finish this article.

Sign up now for the following benefits:

  • Four FREE articles of your choice per month
  • Breaking news, comment and analysis from industry experts as it happens
  • Choose from our portfolio of email newsletters

To access this article REGISTER NOW

Would you like print copies, app and digital replica access too? SUBSCRIBE for as little as £5 per week.

Registered users and subscribers SIGN IN here to continue