When Soph and I land in Nice on Sunday, the temperature is forecast to be 24°C. This is a little nugget of information we like to share with our cold UK clients.
TBH, Mipim can’t come soon enough. The UK market is OK, better than most of us thought it would be post the Truss mini-Budget, but it’s very boring.
Mipim promises important themes and discussions, which no one has the slightest interest in. Everyone’s there for the sun and a break from the humdrum.
This year’s big wow is a ‘Road to Zero’ area with the aim of accelerating the transformation of the built environment towards a more sustainable model. Yeah, right. Real estate investors commit to everything – we draft their baseless ESG commitment statements – but promise nothing. Most of the 23,000 Mipim participants will be helping the road to zero by flying to Nice, taking taxis and gorging on meat and fish.
Mipim is also launching the Co-Liv Summit “in response to the growth in alternative ways of living within the residential asset class”. Communes, hippies… we are struggling to think of alternative ways of living, but I guess when the main office, industrial and retail sectors are struggling, anything ‘alternative’ looks attractive. Perhaps ‘Co-Liv’ is a follow-up to Co-vid? Mipim’s sunshine is infectious.
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